Focus, Justin Focus

Author:

Olivier Laurent

In this week's BJP, Julian Lass talks to Nick Simpson, the guy who came up with an off-the-wall idea for Focus-on-Imaging's annual ad shoot - a pompous photographer appropriately named Justin Focus. For the past two years, the character has been used for the event's press ads, catalogue covers, online videos and on-site materials, including a Justin Focus exhibition stand.

This year there are four new promo-videos. You can find them here:
http://www.focus-on-imaging.net/jf/jf-main.htm

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