Getty Images is moving further into the video field with today's four-year deal to license and distribute Sky News' editorial footage
Author: Olivier Laurent
20 May 2010 Tags: Getty imagesStock agencies
The deal will allow Getty Images to license Sky News' editorial footage to all of its customers 24 hours after it first aired on the UK-based news network. The stock agency will also be licensing selections from Sky News' archival footage collection, "which spans the last 21 years and includes powerful footage of historical events, including the fall of the Berlin Wall, the Asian tsunami, Gulf and Iraq Wars, 9/11 and the London terror attacks."
The agreement will dramatically expand Getty's position in the breaking news and editorial field, as well as advance its foray in video footage. Getty currently has more than 500,000 clips in 50 collections available online, "across both Creative and Editorial footage and also has an extensive archival footage collection, that is available to customers through deep-file research," says the stock agency. "The entire Getty Images footage collection, both online and offline, totals approximately 50,000 hours and the Sky News will add thousands more hours to this. All Sky News footage aired from 06 May 2010 onwards, including the UK General Election, is now also available in HD format."
To view the collection, visit gettyimages.com/skynews.
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