Robotic machines take over product photography

Shown for the first time at the Photokina trade show in Germany, FotoRobot has been created to streamline and automate the photography and conception of 3D imagery - Video

Author: Olivier Laurent

FotoRobot, a Czech company, has produced a series of robots that automatically move the photographed object and camera to get a series of images from pre-defined angles. It is controlled by the firm's software - Basip - which allows the process to be controlled from a PC.

The series of images can then be converted into a 3D image. Speaking to BJP, a spokeswoman says that the robots are particularly for product shoots - creating 3D images of shoes, for example, to be displayed on an online store.

"There are several Fotorobot.cz machines which can be used separately or can work together – more complicated photo tasks can be solved by synchronized-working machines," says FotoRobot. "Types of robotic machines cover all the current needs of photographing. Small and glossy objects as jewellery, glass, watches, mobile phones, wine bottles, middle-sized objects as computers, consumer goods, fashion, up to large objects as bicycles, refrigerators, furniture, industrial machines, and even live models presenting fashion."

See our video below:

For more details, visit www.fotorobot.cz.

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