Unveiled: the debrief

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Photographers in action at BJP's Unveiled wedding photography masterclass on 27 and 28 June. Image copyright Jane Cardona.

Engagement shoots and the importance of getting to know your clients stood out as the two big recommendations of Unveiled 2011, BJP's wedding photography masterclass on 27 and 28 June

Author: Diane Smyth

"If anyone asks if they can bring their dog to the pre-wedding shoot, I always say yes," said award-winning photographer Julia Boggio at BJP's Unveiled event yesterday. "They always end up spending more money on the dog than anything else - even if they also bring their child."

Boggio, like an increasing number of photographers today, offers her clients a pre-wedding shoot, in the studio or shot on a location of their choice. The studio shoot takes up a lot less of your time than the wedding, she advises, and shooting outdoors in the UK has become a popular option for wealthy Asian couples, who fly over to the UK for shots which are then displayed at their wedding reception back home. "It's a good shoot to do if you can get on the forums [read by Asian couples]," she advised.

Lisa Devlin, who won BJP's inaugural Unveiled wedding photography competition last year, also likes to shoot the couple before the wedding. Her engagement shoots, as she terms them, help her get to know the couple better and find out how they like to be photographed, helping her prepare for the big day as well as making for some great shots in their own right. "Weddings are so busy, couples often say to me they found it hard to find the romance on the day," said Devlin. "The engagement shoots are much more intimate."

Devlin also works hard to find intimacy at the wedding itself, though, often opting to shoot the couple in three or four 'minishoots' over the day rather than in the traditional slot after they arrive at the reception. "The light at that time is harsh and they want to get back to the drinks reception, so I find it's often not the best time," she told the Unveiled audience. "I like to take them out again just before or after dinner when the light is much softer. I find the light then worry about everything else."

Unveiled also featured talks by Hugo Burnand, who took the formal shots at Prince William and Catherine Middleton's marriage; Catherine Westwood, editor of Wedding magazine; and Alexis Cuddyre, founder of the OMG I'm Getting Married blog. Cuddyre advised photographers how to make the most of social media and the boom in wedding blogs, while Westwood ran through how to get your work into Wedding magazine, one of the UK's biggest bridal titles. "Edit, edit, edit," she said. "I don't want to see 10 images of the dress but I don't want to see 100 shots of the same wedding either."

Photographers at the event, which was held at the Hasselblad Studio and sponsored by the Pro Centre, also had the chance to try out Hasselblad's kit and shoot a bridal model - as seen above. The model, Arina, is wearing a dress donated by Luella's Boudoir.

BJP's Unveiled wedding photography competition is open for entries, and the prize includes getting your work published in Wedding magazine and a week's free hire of your dream kit from the Pro Centre. Click here to enter.

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Comments

Engagement Photo Session

I really wish I could get couples to book an engagement photo session - I've only had one who wanted to do this in the 4 yrs I've been shooting weddings. Good luck with your business.

Posted by: Photographer Aspen CO on 29 Jun 2011 at 21:09

wedding photography

'Unveiled' at the Hasselblad studio sounds like a great event, I'll have to look out for it next year. And it combines my love of both wedding photography and studio photography!

Like Lisa Devlin, I also take my couples aside later in the day when the light is better and everyone is more relaxed, to create more intimate romantic images. This is becoming a trademark for Mike Adams Photography! The most important criteria for me is to get away from the crowds. And the couple always enjoy the break.

In reply to Photographer Aspen, perhaps the solution is to include an engagement shoot in the standard package you offer, as a free service. If the timing is right, you should generate some extra print sales as well as build a deeper relationship with the couple and of course gain experience and portfolio.

Just my thought.

Mike Adams (www.mikeadamsweddings.co.uk)

Posted by: Mike Adams on 30 Jun 2011 at 13:20

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