Impossible and Polaroid have announced the launch of the Polaroid Classic line, "a new product line that celebrates Polaroid's rich 75-year legacy," say the firms. "The Polaroid Classic line will remind and delight Polaroid fans new and old of some of the most memorable products and designs in Polaroid history that both embrace the past and celebrate the future."
According to Impossible, which took over production of instant film three years ago after Polaroid closed its last factory, the Polaroid Classic line will initially focus on collector's items from different eras in Polaroid history with six to 10 products unveiled each year.
"Impossible is proud to carefully develop and produce this new product line together with Polaroid," says Florian Kaps, founder of Impossible, in a prepared statement.
The first product to be released is a box of two packs of original Polaroid Instant Film for the Image and Spectra cameras. "Available in a limited quantity, this film is from the last Spectra production run in 2008," says Impossible.
Polaroid and Impossible will also release Classic "Do-It-Yourself" Paper Camera Kits, which are paper models of classic Polaroid cameras that include faux mini Polaroid photos that develop when rubbed.
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