Would you like to join a gallery roster that includes Eve Arnold, Sebastiao Salgado and Bill Brandt? Now you can - or you virtually can, in both senses of the word. Chris Beetles Fine Photographs is setting up a new online gallery, photodemocracy.com, to sell contemporary photographers' work online, and it's looking for submissions.
"It's an opportunity for photographers to sell their work via a website linked to Chris Beetles Gallery," says Giles Huxley-Parlour, director of Chris Beetles Gallery and the new project. "We're aiming at collectors aged about 30-45, who are have good jobs and are buying photography but who aren't in the realm of £5000 [per print], more like £300. The images have to be real and contemporary-looking; we won't be going for slow shutter speed photographs of waterfalls."
The gallery aims to represent about 30 photographers in total, and will sell the prints in a variety of sizes and edition sizes - the smallest print sizes, 10x8, will be sold in editions of 500, 11x14 in editions of 250, 16x20 in editions of 50, and 30x40 prints in editions of 10. Income will be split 50/50 with the photographer after costs. Beetles and Huxley-Parlour aim to launch photodemocracy.com in April, and are inviting photographers to submit portfolios to email@example.com or via the website.
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