Olympus has gone back to its roots, resurrecting its most popular line of compact single-reflex cameras - the OM system.
Author: Olivier Laurent
08 Feb 2012 Tags: OlympusOlympus om-d e-m5
Historically, Olympus had two popular lines of film cameras - the Pen series and the OM system. When it first unveiled its Micro Four Thirds system in 2008, Olympus promised that it would go back to its roots - which it did when the Pen E-P1 compact interchangeable lens camera was released.
The Pen series has had numerous iterations since 2008, the most recent one being the E-P3. Now, Olympus has brought some of that technology to a new line of cameras based on the Micro Four Thirds system; a line that brings back the style and cachet that made the OM system popular in the 1970s and 1980s.
"Forty years ago, in 1972, Olympus introduced the world to one of the most revolutionary cameras ever devised - the Olympus M-1. Smaller and lighter by far than any other contemporary 35mm SLR camera, this camera was the first in a series that would become one of the most beloved lines of cameras in the world," says Olympus in a statement. "Renamed the Olympus OM-1 in 1973, this unique and innovative camera gave its name to the OM Series of system SLR cameras, evolving and maturing over the years through the OM-2 and OM-10, culminating with the OM-3Ti in 1994. Throughout this period, the OM Series maintained the compact size, light weight and originality that had made it a legend among camera buffs the world over."
With the OM-D E-M5, announced today, Olympus hopes it will be able to secure its position within the compact interchangeable lens camera market, which now counts Nikon, Panasonic, Pentax, Samsung and Sony among its major players.
The E-M5 camera has been designed for "serious camera buffs who want to make full use of interchangeable lenses and shoot [photos] by looking into the viewfinder without having to worry about the weather or environmental conditions," explains Olympus.
Encased in a weather-proof magnesium-alloy body, the E-M5 features a new 16.05-megapixel Live MOS sensor and the TruePic VI image processing engine. It can shoot at a sensitivity range of up to ISO 25,600, and sports a 1.44-million-dot electronic viewfinder.
While the E-M5 shares a lot of its technology with the flagship E-P3 camera - such as its Fast autofocus system -, it is the first Olympus camera to feature a five-axis stabilisation system, which can compensate for five kind of motions - horizontal shift, vertical shift and rotary motion, in addition to yaw and pitch, claims Olympus.
The camera can also record Full-HD video, and sports a three-inch swivel-type OLED touchscreen monitor.
The OM-D E-M5 camera will be available from April, retailing at £1150 with the M.Zuiko Digital ED 12-50mm f/3.5-6.3 lens.
For more details, visit www.olympus.co.uk.
It may be an OM- in name but it bears no resemblance to the OM-1n etc apart from the retro looks. I had two OM-1n's (first got stolen) and loved every moment using them but these new 'OM' cameras are just Pens with an inbuilt EVF, but it doesn't come close to persuading me to buy them. Why? Well, it's a 4/3rd sensor, it's too thin and it looks as if it's been squashed making it it tall and thin. I don't doubt it'll be a good camera but why call it an OM when it clearly isn't.
Well, blow me down. If this photo is anything to go by, it looks like a Cosina-made major turkey. Regardless of what's under the bonnet, I would expect something to look a bit suaver at that price.
Well, blow me down. If this photo is anything to go by, it looks like a Cosina-made major turkey. Regardless of what's under the bonnet, I would expect something to look a bit suaver at that price.
Presumably I would be able to use all of my OM1 / OM4 lens (although the focal lengths would change)?
Of course the OM-D isn't the second coming of the OM system, but on inspection, it sure ticks a lot of the boxes I have on my shopping list for a compact system camera: high-res electronic viewfinder, multi-aspect shooting, a tilting viewfinder screen, clear and intuitive controls, and the ability to use my legacy Olympus OM and Leica R lenses. I had been leaning toward the Sony NEX-7, but for me, the new Olympus looks like a much better fit. The fact it resembles my vintage OM-2n is just the icing on the cake.
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