Associated Press announces plans for Olympic Games

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Image © Associated Press.

The Associated Press will deploy an army of remote-controlled robotic cameras to supplement its 85 photographers at this summer's Olympic Games in London

Author: Olivier Laurent

Associated Press is sending 85 photographers and photo editors to London, as well as 18 video journalists, to cover the Olympic Games.

"As the media landscape has rapidly changed over the years, we have innovated to ensure we bring customers and consumers what they want during the Olympics," said Lou Ferrara, the AP managing editor with oversight of sports, in a prepared statement.

AP's photographers will be supplemented by a series of remote-controlled robotic cameras to cover the swimming, weightlifting and diving competitions, and to offer alternative angles, including under water.

"In addition to a selection of hand-placed remote cameras at several other venues, such as those for gymnastics, track and field, AP photographers will use the latest Canon 1DX cameras and take advantage of new workflows and technology to move more photos faster than ever before," says the news agency.

Images will be distributed via AP's traditional channels. However, the news agency has also created a white-label, customisable Summer Games microsite that can be embedded on AP members' sites – see an example at http://summergames.ap.org/citizentribune.

AP will also publish photos and videos on its AP Mobile application.

For more details, visit www.ap.org.

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Image © Associated Press

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Comments

Nice setup!

But do they expect the cameras to be still there when they want to pick them up after the Games?

Posted by: Fritz on 18 Jul 2012 at 09:52

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