Photokina 2012: Leica introduces entry-level M camera

leica-m-e-3qtr-rgb

The M-E is Leica's entry-level M camera

Leica has introduced an entry-level version of its legendary M camera, with the M-E retailing from £3900

Author: Olivier Laurent

In a bid to broaden its install base, Leica has unveiled a new model that offers "the essence of rangefinder photography" at an entry-level price of £3900.

The new Leica M-E features an 18-megapixel CCD sensor in full 35mm format, has a sensitivity range of ISO 160 to ISO 2500 and a burst rate of 2fps. The camera is compatible with Leica's full range of M lenses, has a 2.5-inch TFT screen, a flash sync time of up to 1/180s, and weighs 585g.

"Concentrating on the essential photographic functions and renowned dependability for all typical M fields of use, the Leica M-E makes an ideal entry-level model for photographers wishing to experience the fascination of M-photography in its purest form," says Leica, which unveiled the new model at a high-profile press event in Cologne, Germany, this evening.

"Since 1954, the Leica M system has stood for an unmistakable individual kind of photography, and a very conscious photographic style," adds Leica in a prepared statement. "This is because, with a Leica M, the photographer becomes a part of the action in the process of capturing challenging and creative images. The rangefinder allows the photographer to frame the shot precisely, while providing a clear view of what is happening outside the viewfinder frame lines. This allows the user to predict the decisive moment and capture it discreetly and reliably at the right moment, in all fields – from photojournalism and ‘available light' exposures, to discreet and aesthetic fine-art images."

With the M-E, Leica hopes to bring these benefits to a wider range of users, who might have given the brand a pass because of the high price of its M9 range of cameras. The M-E retails from £3900, while the M9 is available from £5000.

The M-E will be available in anthracite grey paint finish later this month.

Visit www.leica-camera.co.uk for more details.

  • Comment
  • Print
  • RSS
  • LinkedIn

Comments

Oh Puhleease...

Really, a max of ISO 2500? That's somewhat pathetic. Still, I guess they can't have the 'economy' [cough] model over-shadowing Big Brother's truly pathetic low light performance. Fuji (and now Sony) are kicking Leica's butt completely on the camera body front. I think they're going to need to do better than this to retain market share. Once Fuji releases a FX sensor X-Pro1 equivalent with a Leica mount adapter, Leica body sales will fall off a cliff...

Posted by: SLRist on 18 Sep 2012 at 01:32

yes please!

I am sure Leica knows the market otherwise wouldn't be so successful.

Posted by: b.r. on 18 Sep 2012 at 10:48

The indications are....

that Leitz are formally admitting they overpriced the M9, which is being discontinued and replaced by this cheaper machine-that does exactly the same thing for less.

Or that like computers they have become cheaper to produce as the technology is mastered over time.

I would like to have the relatively astronomical cost of their lenses explained, as they are far easier to designed than those for DSLRs.

I used to use these things, but honestly cannot imagine doing so now. There is something hideously limiting about fixed focal length lenses. They are the visual straightjacket those who preceeded me are still stuck in, and will die in, I dare say.

Why pay more for so much less? Snobbery and elitism, tout court!

Posted by: Peter Harrap on 18 Sep 2012 at 23:20

Is the M9 overpriced?

Not sure about that, although it *is* beyond my budget range. As to the lower pricing of the M-E, my guess is Leica has already recouped R&D costs for full-frame M development, so is now able to offer models at a lower price.

Leica M flagship pricing has since doubled from the M7/MP. I guess they're leaving that market range to Fuji now. Sensible decision, since the sub-$3,000 segment has crazy update schedules.

Fuji doesnt have a digital rangefinder - it has a digital rangefinder-a-like (or rangefinder-wannabe, if you want to be discourteous). Is the Fuji X platform a viable replacement for a Leica M camera? Maybe to some. The package is nice, but I still find their focusing system clunky. And that's where no one can beat Leica yet. You'd need a real digital Contax G2 or Zeiss Ikon to do that.

Posted by: Ruhayat on 23 Sep 2012 at 08:39

Economy models

Leica made a cheaper, lower-spec model from 1930 until 1988. The Standard of 1930 and made until just after WW2. It was followed by the 1c/1f/1g, these latter models did not have a viewfinder. These were followed by the MD/MDa/MD2. These did not have a viewfinder or rangefinder too. They were intended for use with a Visoflex reflex housing and long lenses, or clipped to a microscope. I use my MD with a Visoflex and 280 mm Telyt lens at cricket matches. I use the MDa with a 35 mm lens and viewfinder on the top, I also have aMD2 model with 21 mm Super Angulon and viewfinder. They are half the price of equivalent M cameras and far better condition.

Posted by: Toby Madrigal on 07 Oct 2012 at 22:54

Leica M-E is repriced

Many here who have not shot a Leica and many who owned a Leica but then carried away by the Spec's Leica M from 8.0 to the M-E is a great camera. To produce it in Germany and then when the volumes are small it does cost. But, to get what it does give you in a picture the Japanese camera's are yet to Match. The camera is simple and keeps to the basics of a artist's tool. All those use non-leica also should be happy that the Jap's gave them a camera to use so, all camera's are good it is just an individual choice. In an MP3 age we still have Vinyl's which are more expensive and they generate analog sound. Life is about choices and we need to have them, and not shoot down to a minimum.

Posted by: Kroner Derek on 15 Jan 2013 at 17:32

M-E Overprized?

At a value of £3,900 plus lens, the M-E is still beyond my budget! Considering that an M9 is valued at £5,000 makes me wonder if I will ever make the passional decision to get one new.

Then perhaps the entry level Leica still remains the aftermarket Leica, no different than the old adage coined by the Porsche salesman, the first Porsche is always bought used!

Posted by: Robert H. Bruce on 17 Feb 2013 at 21:34

Updating your subscription status Loading