Kodak has unveiled a new iPhone app that will help photographers find and use the firm's range of professional films across Europe and the US
Author: Olivier Laurent
Kodak has released its Professional Film app for the iPhone, which has been designed to answer "some of the most asked questions we receive about our films," says the Rochester-based firm. "Where can I buy it? How should I shoot it? Who can develop it?"
"We wanted to give photographers of all levels a resource, literally right at their fingertips, that helps them find film, and recommendations about how to maximize each film's performance," says said Dennis Olbrich, general manager of the Film, Paper and Output Systems at Eastman Kodak.
He continues: "In addition, this app also provides information where customers can find film development services, so that no matter where photographers are, they can find a lab that uses Kodak Chemicals and Paper to bring their photography to life."
The new app is available now on the iPhone.

While this might be useful for users of Kodak products in Europe and the US, what about the rest of the world - Asia-Pacific, India, Africa, South America, etc, etc?
What a sad application. There is no meaning specially for the professional film photographer in use this application. I'm tempted to say that is a insult for the professional.
I see this just as a test to the market.
The say she's unsinkable. Biggest of her kind they said. On and on she sailed, blindly into the night.
Nothing is too big to fail!
The say she's unsinkable. Biggest of her kind they said. On and on she sailed, blindly into the night.
Nothing is too big to fail!
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