When Derek Bishton, John Reardon, and Brian Homer set up a photography and design agency in the late 1970s in Handsworth, a multicultural, inner-city district of Birmingham, they were viewed with suspicion. “I lived in Handsworth and walked to work with my camera, and I felt people were looking at me as if to say ’Who is this white guy, is he working for the police?’” says Bishton. “As I started to take photographs I was aware of this problem.”
Their agency, Sidelines, had been set up to work with community groups on issues such as social justice housing, unemployment and immigration though, so the photographers were keen to win the locals’ trust. Discussing it in their office, a converted terraced house on a busy shopping street in Handsworth, Bishton happened to find a photograph in Camerawork Magazine, showing a Ukranian woman who had photographed herself in a portrait studio set up by American photographer David Attie. It was, he realised, the perfect solution – and one which their office was seemingly built for.